Work Experiences
Copywriter, Thorne
June 2022 – June 2025
Content Coordinator, KennedyC
June 2020 – May 2021
Planters Brand Ambassador,
Kraft Heinz
June 2019 – June 2020
College News Editor,
The Daily Cardinal
May 2017 – May 2018
Performed copywriting duties for global brand acts, campaigns, and product launches across paid/organic social, e-commerce, email, and more. Wrote, edited, and optimized content for Thorne's Take 5 Daily blog.
Created content and ran paid social campaigns for Habitat for Humanity of Dane County, Habitat ReStore of Dane County, and Wisconsin Book Festival. Monitored Culligan Water's reviews and fielded key leads.
As one of 9 "Peanutters" selected from 7,000+ applicants to drive the Planters NUTmobile, I contributed to the brand's 11 billion+ earned media impressions and met excited fans at 200+ events.
Pitched, edited, and wrote stories on university administration and student government. Maintained a content calendar, scheduled interviews, and mentored new writers — all as a full-time student.
Skills & Expertise
Education
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Adobe Photoshop
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Adobe Premiere Pro
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ChatGPT
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ConsignPro
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Meta Ads Manager
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Figma
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Grammarly
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Microsoft Office
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WordPress
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Adaptable
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Communicative
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Collaborative
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Creative
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Curious
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Friendly
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Organized
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Prioritization
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Receptive
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Time Management
University of Wisconsin-Madison
May 2019
Graduated with a Bachelor of Arts in Journalism and Communication Arts with a certificate in Digital Studies.